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STRATEGY IMPLEMENTATION & EVALUATION
Case Assignment
After reviewing the book section, presentation materials and
additional readings, please discuss what you consider to be the most
difficult barriers to strategy implementation and discuss the value of
evaluation and measurement in ensuring strategy implementation.
Demonstrate your information literacy skills by reviewing information
available on Comcast and identify strategies over the past couple of
years that did not work out so well versus strategies that succeeded.
What barriers might have gotten in the way of any less successful
strategies? And what type of strategic evaluation efforts do you think
are necessary to keep an eye on progress in a large company like
Comcast.
Assignment Expectations
Your case assignment should be a minimum of 5 pages in length.
You are required to use APA formatting and you are required to cite
and reference your sources. There should be a minimum of three reputable
sources cited and referenced in your paper.
Please make sure you review the assignment rubric prior to writing your assignment.
