This paper circulates around the core theme of Critically evaluate a fashion brand’s delivery of its brand identity and image. together with its essential aspects. It has been reviewed and purchased by the majority of students thus, this paper is rated 4.8 out of 5 points by the students. In addition to this, the price of this paper commences from £ 99. To get this paper written from the scratch, order this assignment now. 100% confidential, 100% plagiarism-free.
The purpose of this assignment is to test your ability to
1. Investigate a fashion brand’s values. identity, and CSR,
2. Critically evaluate a fashion brand’s delivery of its brand identity and image.
Section 1
1 Investigate and evaluate the brand’s vies and density. Discuss how successful these are reflected by the selected fashion brand’s business model, supply chain and CSR. (600-750 Words)
Section 1 supporting appendices
1 Create a mood board to represent the selected fashion brands brand identity.
Section 2
1 Critically evaluate the delivery of the brand’s identity to its target customer. Using the appendices that you have created and supporting academic literature, discuss the brand’s identity (internal) in relationship to its brand image (external).
Section 2 supporting appendices
1. Create a competitive shop report around one of the brand’s fashion products.
2. Create a price-positioning map to illustrate how your chosen brand is positioned against its competitors.
3. Conduct a marketing audit of the brand’s current integrated marketing communications.
