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1.Executive Summary: Major findings and major recommendations

01 / 10 / 2021 Others

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1.Executive Summary: Major findings and major recommendations

  1. Introduction: Background (of the case); purpose (of this report); two to three research objectives for a study that you would seek to conduct; and format (of this report).
  1. Write a short literature review of at least four academic sources relevant to your topic. Any source including books, journal articles are acceptable, as long as they are relevant. You can also use a particular website for some information. If websites are used they will be in addition of the four academic sources.
  1. Describe the methodology and justify your choice.
    Specifically describe about the measures, sampling method, procedure of data collection
  1. Analyses and findings: Run some analysis to turn the data into useful information as follows:
    1. a) Descriptive statistics: Sample characteristics will be described with descriptive analysis. This will include at least the following analysis: Frequency, percentage; Measures of central tendency (means, median, mode);

Measures of dispersion (variance, standard deviation)

  1. b) Inferential statistics: Inferential statistics will be used to analyse relationship between variables. This will

include at least the following analysis (Chi-square, Spearman’s rho, Pearson’s r, t-test, ANOVA test).

  1. Discussion and managerial advice: Advise the management about the findings. This could include but not limited to: Description of the participants; how they utilise the facilities; perceptions of the gym users towards the gym; their feelings and self-image in general; relationships between any of the variables
  1. Limitations and directions for future research. Suggestions of how the research can be improved. Examples are the improvement on the questionnaire (by addition or deletion of variables)
  1. Include a correctly constructed reference list of all sources used in the project, not just those used in the literature review section. Appendices also should be attached which will include all the analysis and graphs etc. that are not included in the body of the report.

Please make sure reference word does not count in the word limit.

Make sure do all test like Chi-square, Spearman’s rho, Pearson’s r, t-test, ANOVA test in excel and make all graphs and diagram draw in excel and attach screenshot all figures and diagrams in the assignment report.

Please use material also from Bryman, A., & Bell, E. (2011). Business research methods (3rd ed.).

Please do not use those books or journal articals which are paid because teacher always ask this is paid book how you can assess.



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