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Select a developing country or related countries of your choice and discuss the cultural

19 / 01 / 2019 Marketing

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Select a developing country or related countries of your choice and discuss the cultural challenges that influence multinational operations - you should focus on both national and business culture. You should seek to provide specific Multi-National Corporations and/or Non-Governmental Organisations examples to support your answer .The essay report should have a specific research question followed by at least two or three other questions .However the case study provided below is just an additional material for understanding the context of cultural challenges.You are suppose to choose a developing country and discuss the challenges that occur in terms of culture and how this influence the multinational operations focusing on both national and business culture.An example is a must to support your essay. Word limit:2500 words Referencing :APA style. Atleast ten to twelve references should be there in your essay report.



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