Case Study – Movie Theatre

Case Study – Movie Theatre

Case Study: Movie TheatreImagine you are the district manager for a local movie theatre that is experiencing a service-relatedproblem. While you are traveling for work in another state, the theatre manager contacts you about abed bug problem suspected to be taking place. She assures you she is taking action to resolve thecomplaints filed. As you are watching the nightly news, you see that the theatre situation is worse thanyou expected when http://sacramento.cbslocal.com/2014/08/17/alleged-beg-bug-infestationtemporarily-shutters-lodi-movie-theater/ appears on the news.For this assignment, you must answer the questions listed below in essay format. Essay format mustinclude an introduction, body, and conclusion, and address all relevant parts of each question. Make sureto use at least two sources for Essay 1 and cite any references you use. Proper citation format for areference includes the name of the author(s), the title of the work, the date of the publication, and thepage number. For other source types, please review the Online Writing Lab Web site for guidelines.Note: Links for various sources appear on the right side in the menu: books, other print sources,electronic sources, nonprint, etc.1.As the district manager, establish a plan of action to address the theatre manager. Indicate whatcommunication should take place and how it will take place, and draft the contents you plan to discuss inessay format. Provide at least two sources to back up your recommendations for addressing thesituation.2.Write a second essay that indicates the communication channel and communication plans you woulduse to address the media in a formal written statement in response to the news story. Include whatactions you would put in place immediately to resolve the issue, and address any futureaccommodations.Project needs to be answered 1 page on each question !!


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