1 explain the characteristics of different business markets

BUS59 Principles of Business

Outcome 1 Understand business markets

The learner can:

1 explain the characteristics of different business markets

2 explain the nature of interactions between businesses within a market

3 explain how an organisation’s goals may be shaped by the market which it operates

4 describe the legal obligations of a business

Outcome 2 Understand business innovation and growth

The learner can:

1 define business innovation

2 explain the uses of models of business innovation

3 identify sources of support and guidance for business innovation

4 explain the process of product or service development

5 explain the benefits, risks and implications associated with innovation

Outcome 3 Understand financial management

The learner can:

1 explain the importance of financial viability for an organisation

2 explain the consequences of poor financial management

3 explain different financial terminology

Outcome 4 Understand business budgeting

The learner can:

1 explain the uses of a budget

2 explain how to manage a budget

Outcome 5 Understand sales and marketing

The learner can:

1 explain the principles of marketing

2 explain a sales process

3 explain the features and uses of market research

4 explain the value of a brand to an organisation

5 explain the relationship between sales and marketing


Price: £ 79

100% Plagiarism Free & Custom Written, Tailored to your instructions

Leave your Comments


Can't read the image? click here to refresh